Project Description

Brand strategy, brand identity, integrated marketing system, event promotions, campaigns, website design

Dine Originals Columbus president Kamal Boulos and new marketing director Katharine Moore engaged CgRYAN::design to first refine their logo, which had been approved by the board, but did not yet reflect the quality standards they aspired to. After the new logo was approved by the board of directors, Christine Ryan collaborated with Katharine Moore to establish brand strategy, a communications plan, and developed the new website, which was built on a WordPress platform for SEO and ease of use for the internal team.

“What sets Christine Ryan apart from other design professionals is her relentless pursuit of perfection, without any “artistic attachment” to whatever she presents that may not be 100% pleasing to her clients.”

– Kamal Boulos, Dine Originals Columbus (president emeritus)